Обувная собака

Shoe Dog

Phil Knight

<p><em><strong>In 1962, fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the boot of his Plymouth, Knight grossed $8000 in his first year. Today, Nike's annual sales top $30 billion. </strong></em></p> <p>In an age of start-ups, Nike is the ne plus ultra of all start-ups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognisable symbols in the world today. But Knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, he tells his story. Candid, humble, wry and gutsy, he begins with his crossroads moment when at 24 he decided to start his own business.</p> <p>He details the many risks and daunting setbacks that stood between him and his dream - along with his early triumphs. Above all, he recalls how his first band of partners and employees soon became a tight-knit band of brothers. Together, harnessing the transcendent power of a shared mission, and a deep belief in the spirit of sport, they built a brand that changed everything.</p> <p><strong>A memoir rich with insight, humour and hard-won wisdom, this book is also studded with lessons - about building something from scratch, overcoming adversity, and ultimately leaving your mark on the world</strong></p>

• ISBN-13: 9781471146725
• Autor: Phil Knight
• Wydawca: Simon & Schuster
• Podtytul: A Memoir by the Creator of NIKE
• Język: Angielski
• Oprawa: Miękka
• Rok wydania: 2018
• Liczba stron: 400
• Wymiary: 130×197×25 mm
• Waga: 282 g